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Who needs a copywriter?
Almost every business needs a copywriter at some time or another. That's probably why you are reading this...
-- You benefit from thefocus of a professional writer.
-- You further benefit when you can use that writer when you need...without having another full-time employee...

What does a copywriter do?
Takes responsibility for writing copy. The usual clients are Marketng, Human Resources, Engineering, Creative Services and Corporate Communications departments.
The benefits to you are in what I do:
-- I do this for technology companies...mostly
-- I will effectively communicate your business offerings through compelling, targeted messages.
-- I make hands-on contributions quickly and efficiently by developing original copy.
The copy provides solutions for projects such as:
-- Datasheets,
-- Case studies,
-- Press releases,
-- Articles,
-- Solution guides,
-- Web content,
-- Direct mail,
-- Product descriptions and brochures
-- other marketing materials and business publications.

Why a copywriter?
Your Benefit is when you can offload these tasks and responsibilities:
-- Write clear, concise, strategic messaging for print and online marketing projects.
-- Conduct interviews with customers
-- Develop case studies based on product success stories.
-- Help manage syndication of relevant content to the marketing team and other persons.
-- Write press releases, articles, and other documents for Corporate Communications,
-- Review, edit, and proofread prose others write in created content including award submissions, analyst surveys, PowerPoint presentations, white papers, etc.
-- Track multiple assigned projects to completion, including copyediting content from product and program managers, marketing, and other departments
-- Write articles for magazines, newsletters, tech tip guidelines for customers, and sales tools.
-- Copy edit to maintain and uphold writing and editorial style guidelines to insure a consistent tone and style in corporate communications.
Other Potential Benefits - Secondary tasks and responsibilities:
-- 
Copyediting to support and update your Style Guide,
-- Collaborate with marketing and creative managers to create innovative concepts
-- Bolster the strength of your brand
-- Work closely with the marketing to define and strengthen communication strategies and company standards
-- Work on special projects as assigned

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